Jimmie Fidler In Hollywood

Some miles from Hollywood, and in one of the most torrid districts of southern California, is Pioneertown, a village built especially to serve the producers of western pictures. On the outskirts of the village is a huge billboard which used to read: “Live Here and Live Longer.” After toiling there for a week in the Republic film, “Daybreak,” Law Ayres borrowed a paint brush and a can of paint and added a single line to that sign. It now bears, below the original slogan, the sarcastic comment, “It only SEEMS longer!”

Source:

  • Joplin Globe
  • September 13, 1949

Posted: September 19, 2025

Sept. 13, 1949 - Joplin Globe article clipping
  • Pioneer Bowl
    Pioneer Bowl

    Open 5-9 pm most Fridays and Saturday.

    The “Original Fun Center of the High Desert” featuring real wood lanes, and the original 66 year old pinsetters first rolled out by Brunswick. Bowling and pool tables, Bar and restaurant currently under new construction. We do offer corporate, wedding and filming buyouts for those who want an authentic, vintage vibe.