Who Owes Pioneertown?
Contrary to the claims made by Alanna Gold on Selling Sunset,
“Pioneertown” is not owned by any one individual or group.
To the people of Pioneertown
I want to reach out to personally say I am so deeply sorry for the confusion I have caused. I certainly do not own Pioneertown, I never should have said that and I apologize for doing so. I want you to know that I did not mean any harm, I absolutely love Pioneertown and I simply got too excited talking about it. My first date with my husband was there and our wedding was at the Soundstage. We wanted to become part of the community so we invested in a home and other properties there.
We are contacting any and all reporters to make sure they update their stories and correct the record. Again, I am so sorry to the people of Pioneertown, I would never want to disrespect the town’s history or any of the people who make it such a wonderful place.
Respectfully,
Alanna Gold
Pioneertown: The Legend and the Facts
The Legend of Pioneertown
Character actor Dick Curtis once lent an old lady $25. Unable to repay the loan, she gave Curtis a deed to a small plot of sand in California, north of Los Angeles. Curtis later sold the lot for $150 and invested the money in more land through a Southern Pacific Railroad agent. The original $25 investment grew over time, and Curtis found himself owning a substantial amount of desert property. Curtis, who had never seen the land, assumed it was just a large, worthless sand parcel. One day, he decided to explore his investment. Riding up a dusty cattle trail from Yucca Valley, he reached a plateau at the foot of the San Bernardino Mountains. Looking at the gently swaying bunchgrass, Curtis declared to his horse, “This is the place.” Whether this legend is entirely true remains uncertain, but it’s a charming part of Pioneertown’s lore. Curtis passed away in 1952 from cancer.
Upcoming Events
Old West Cowboy Gun Fights – Always Free
Gunfighters For Hire
Shows are scheduled on the First and Third Saturday 1pm, 2pm and 3pm – October thru May on Mane Street
For more information about Gunfighters For Hire click here
Mane Street Stampede
Shows are scheduled on the Second and Forth Saturday 1pm sharp from the 1st cool day in October to the 1st HOT day in May/June on Mane Street
For more information about Mane Street Stampede click here
The Bravados
The rebirth of Pioneertown’ first w’s first Western performance group. Show days and time vary. At the Wild West Theatre, across from Pappy + Harriet.
For more information about The Bravados at the Wild West Theatre click here
The Founding of Pioneertown
What we do know for certain is that Dick Curtis saw the potential in the area that would become Pioneertown. Envisioning it as an ideal location for a movie ranch, homes, resorts, and dude ranches, Curtis, along with 17 investors—including Roy Rogers, the Sons of the Pioneers, Russell Hayden, Frank McDonald, Tommy Carr, Terry Frost, and Bud Abbott—each invested $500 in 1946. They formed a corporation based in Studio City and purchased 32,000 acres, encompassing the entire valley where Pioneertown now sits.
Initially planned to be named “Rogersville,” the town was ultimately called “Pioneertown” in honor of Roy Rogers’ singing group, the Sons of the Pioneers. To generate interest in the area, Tim Spencer wrote the song “Out in Pioneertown,” recorded by Milton Estes & the Musical Millers and the Sons of the Pioneers in 1947. A full-page ad in the San Bernardino County Sun on March 25, 1947, invited people to join Dale Evans, Roy Rogers, and the Sons of the Pioneers as Pioneertown landowners.
Building Pioneertown: A Western Oasis
Pioneertown was designed to resemble an 1880s western town, with Mane Street featuring several businesses housed in fully functional buildings. These businesses included the Golden Stallion Restaurant, Townhouse Motel, Nell’s Ice Cream Palace, The Red Dog Saloon, White’s Grocery, The Golden Nugget Coffee Shop, Maggie’s Feed Barn, Klip ‘N’ Kurl Beauty Shop, and Trigger Bill’s Shooting Gallery, among others. In the late 1940s and 1950s, Pioneertown was a self-contained town, thriving as both a community and a film set.
The Community of Pioneertown
Today, Pioneertown is more than just a historical curiosity; it is a vibrant community. The residents cherish the beauty of nature, the clear night skies, the tranquility, and the small-town feel. The history of Pioneertown is as remarkable as the stunning mountain-desert landscape it occupies.
Pioneertown’s unique blend of legend and history makes it a fascinating destination for visitors and a beloved home for its residents. The history of Pioneertown is almost as incredible as the beauty of this Mountain-Desert area itself.
Pioneertown:
A Tales of Resilience and Community Spirit
Joshua Tree Voice
March 2024
featured on ABC News Localish.
Pioneertown Wildlife Video
The Saturday Evening Post
January 28 1950
Mane Street
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Wild West
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Moving Pictures
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