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Joplin Globe

Joplin Globe

Joplin Globe

Jimmie Fidler In Hollywood

Sept. 13, 1949 featured image
Some miles from Hollywood, and in one of the most torrid districts of southern California, is Pioneertown, a village built especially to serve the producers of western pictures. On the outskirts of the village is a huge billboard which used to read: "Live Here and Live Longer." After toiling there for a week in the Republic film, "Daybreak," Law Ayres borrowed a paint brush and a can of paint and added a single line to that sign. It now bears, below the original slogan, the sarcastic comment, "It only SEEMS longer!"